Using it’s huge coffers and ignoring it’s latest motto “Don’t be evil” Google has put up $4.6 Billion bid for broadband spectrum that will allow mobility and motion as well as get signal through thick walls.
The problem is that Google has attached a rider to its over-stuffed bid, that anyone who out bids them must open their networks to Google. Basically bribing it’s way into the WiBro (Wide area Broadband) 700-megahertz airwaves.
\r\n’, ‘”This is an attempt to pressure the U.S. government to turn the auction process on its head by ensuring only a few, if any, bidders will compete with Google,” AT&T Senior Executive Vice President Jim Cicconi said in a statement
At this time wireless carriers restrict their bandwidth through the use of their own branded models of cell phones and ring tones etc compatibility follows. Allowing the recovery of investment and proper competition.
Google hides its goal to intrude and control the spectrum by saying that everyone should have free access to the spectrum. Asking to get into the action no matter what and putting the stakes so high only a few can compete.
In the end if Google gets its maws into that pie it can easily take over the spectrum and through its marketing power dominate the traffic. Google is the mega monster whose arms are reaching into every pocket and every mind in the world. With deep ties to the government infrastructure it has become the provider of choice and with shared data centers and direct funding not only are its goal of monopoly transparent but its goal of capitalizing in a process designed to provide a winner with a prize not a share of one to the losers.
To prove themselves of their metal and mouth Google should make sure it wins without that provision, make sure that their bid is the highest and win. Then implement the open wholesale to the losers of the auction themselves without a law. Showing that they will put up the money to get that spectrum and then handing it over to all the others would show that they really mean what they say. That Google really wants an open spectrum. Let the test show your real motto because it looks like you are just trying to be a weasel and get your huge paws into the pie no matter what.
Buy it and open it! Stand to your words. You do not need the FCC to do that, just follow the rules, win that spectrum and open it to the world!